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Financial
Wisdom OnLine Monthly Newsletter
with Resource Center
Information,
resources and tools to make your website more effective.
Fresh,
relevant and useful content on your website will increase
website traffic, lengthen visits, and position your institution
as a caring and trusted financial partner. Helping consumers
better understand their finances and make more informed decisions
will lead to better cross-selling and lower attrition.
The Financial
Wisdom OnLine Monthly Newsletter service includes five new
articles each month and a Resource Center with additional
content to make your website a destination for financial solutions.
Visit
a sample Financial Wisdom OnLine Monthly Newsletter
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Monthly
Newsletter - Relevant and Timely
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Relevant
Article Topics
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Timely
Themes
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- General
- Home
& Residence
- Insurance
- Investing
- Retirement
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- Taxes
& Estate Planning
- Issues
Facing Parents
- Financial
Life Events
- Financial
Organization
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- First
quarter - retirement and IRAs
- Second
quarter - making your financial life simpler
- Third
quarter - organizing your financial life
- Fourth
quarter - income taxes and estate planning
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Resource
Center - Informative and Useful
To bring your website visitors back to your site more often,
a Resource Center with a Library of over 100 financial articles,
financial worksheets (including the Family Records Almanac),
and calculators is also included.
Customization
Available
The basic Monthly OnLine Newsletter service includes using
your name and logo on the front page and Resource Center.
A "Return To" link is also included on each of those
pages.
The customized
service provides the opportunity for you to choose a monthly
article from the Resource Center Library that supplements
or coincides with your other marketing efforts. For example,
if you have a CD promotion, you could choose an article on
Laddering Maturities or a home equity loan program could supplemented
with an article on the convenience and tax benefits of home
equity loans.
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